Alliance Healthcare - Small Business Group Plans

Strength in numbers
When it comes to buying a group health insurance plan, small businesses can be at a real disadvantage. Just as you'll get a better deal if you buy a case of cat food at a warehouse outlet like Sam's Club, you'll enjoy lower group health insurance premiums if you're paying for more employees.

Many small businesses have banded together to form group purchasing pools in order to attain better bargaining power. Typically centered around metropolitan areas, some statewide pools exist as well, most notably in California, Connecticut, and Texas. It's very difficult to characterize the pools. Some are state agencies, some are private nonprofits, and some are a mix of both. Some even aim to make a profit, although they're closely watched by regulators. Some offer a few different choices of health plans while others offer only one. 

Local connections

If you're looking for a group purchasing pool near you, your local Chamber of Commerce is the best place to start. Many serve as group purchasing alliances themselves. If your chamber doesn't, it should be able to point you in the direction of a regional or statewide alliance near you.

If you have no luck with the Chamber of Commerce, your state's insurance department should be your next stop. Insurance is regulated at the state level, so they should be aware of any groups in the state that help employers buy it. Insurance department telephone numbers can be found on insure.com's state main pages (choose your state from the menu near the top of this page). Certain trade organizations may also be able to get better deals for their members.

The National Federation of Independent Business (NFIB), a nationwide lobbying group for small businesses, recently started offering group health insurance in selected states. That telephone number is (202) 554-9000.