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THE HEAD OF ITS CLASSY CLASS

MostChoice.com No. 1 among technology firms in
Georgia with five-year revenue growth of 11,107%

By Tom Walker
The Atlanta Journal-Constitution

12/05/06 "I can't close these leads, John. No
one can. It's a joke. John, look, just give me a
hot lead. Just give me two of the
premium leads
."
— Jack Lemmon as Shelly Levene in "Glengarry
Glen Ross"

What Shelly Levene needed was
MostChoice.com. He would have gotten more
leads than he could handle.
Insurance Leads Head of the Class

Providing good leads is what MostChoice.com is all about, explained President and Chief Executive Martin Fleischmann, 40. That's especially the case for life, health and other insurance policies, although the company also offers leads in home mortgages, real estate and investments such as annuities.
(article continued below)

For even more information on our lead service, and how our leads can help you grow your business, fill out the following form. There is no obligation to buy.

All Leads Are:

From a solid company. From a solid company. Ranked #80 in the Inc 500. In business since 1999. Not a "fly by night" company like most lead companies.
Super-Fresh. Super-Fresh. Sent to you within 3 minutes of generation.
All leads have asked for a quote. Search Engine Generated Only. No affiliate programs, spam, or purchasing from wholesalers. These leads come from MostChoice.com.
verified phone numbers Extensive Filtering for Highest Lead Quality.
No setup fees. No setup fees or long-term contracts.
Deposit Return Guarantee. Deposit Return Guarantee. You are guaranteed to get good leads for your money.
No-Call List Compliant. No-Call List Compliant. Guaranteed.
Recommended Recognized: By the Wall Street Journal,
Inc. Magazine, 60 Minutes, and other news sources. We are the source for agent friendly consumers and agents who want spam-free leads.
Inc. Magazine:
"With links posted on search engines like Google and Yahoo, Mostchoice.com prides itself on the fact that its only leads are from people who visit its site; the firm never solicits interest in the form of spam or pop-up ads. We want to generate closes, not just leads says CEO Martin Fleischman."
Example Lead: Prices and More Information

Lead Type: Workers Compensation
Date Received: 01/05/2006

Contact Information:
Business Name: JH LLC
Contact Name: Jake Hudson
Address: N8600 Starlight Dr. New Londoon, WI 54961
Phone Number: 920-982-5904
Fax: 920-982-5908
Email: jakehud1959@msn.com

Business Information:
Legal Entity: Limited Liability Company
Industry: Agriculture, Forestry, Fishing and Hunting
Nature of business: Tree trimming /arborculture
Number of owners: 2
Number of FT emp: 6
Number of PT emp: 2
Number of subs: 0
Employees outside state: No
States:
Employee Job Description: Farming
Year started: 1988
Years of Experience of Owner: 13

Currently insured for WC?: Yes
If yes, Carrier: Wausa
Expiration date: 1/31/2006

Workers Comp Features:
Number of Employees Covered: 8
Claims the last 3 years: None
Premium Range: $2000 - $2999
Liability Coverage: Less than $1,000,000
NCCI Rating:
Date to go in Effect: 2/01/2006

Other info your Agent needs to know:



For current prices and more information, with no obligation, fill out the form below,
or call (877) 601- 6678 x106 (M-F 9:00am - 6:00pm EST). Let us help you grow your business.
  Types of Individual Life, Health, and Annuity Leads Interested in:
Preferred Health Insurance Leads
Health Insurance Leads
Self Employed Health Insurance Leads
Impaired Health Insurance Leads
Life Insurance Leads
Mortgage Life Insurance Leads
Key Man Life Insurance Leads
Annuity Leads
Disability Insurance Leads
Long Term Care Insurance Leads
Medicare Supplement Insurance Leads
Cancer Insurance Leads
  Types of Group Life and Health Insurance Leads Interested in:
Group Health Insurance Leads
Group Life Insurance Leads
Group Disability Insurance Leads
Group Supplemental Insurance Leads
Group Long Term Care Insurance Leads
401K and Retirement Plan Leads
  Types of Financial, Estate Planning and Investment Leads Interested in:
Annuity Leads(Also listed in L&H leads)
Estate Planning Leads
Financial Planning Leads
IRA/Investment Leads
401K Rollover Leads
401K Asset Allocation Leads
  Types of Personal Lines Property and Casualty Leads Interested in:
Auto Insurance Leads - Preferred
Auto Insurance Leads - Standard
Auto Insurance Leads - Substandard
Homeowners Insurance Leads - Preferred
Homeowners Insurance Leads - Standard
Renters Insurance Leads
  Types of Commercial Property and Casualty Leads Interested in:
General Liability Insurance Leads
Professional Liability Insurance Leads
Workers Compensation Insurance Leads
Business Insurance Leads
BOP Leads
Property Insurance Leads
Commercial Auto Insurance Leads
Directors and Officers Insurance Leads
Crime Insurance Leads
  Types of Mortgage Leads Interested in:
Purchase Mortgage Leads
Refinance Mortgage Leads
Debt Consolidation Leads
Commercial Mortgage Leads
Second Mortgage
Home Equity Loan Leads
Home Improvement Loan Leads
  Types of Real Estate Leads Interested in:
Buyer Real Estate Leads
Seller Real Estate Leads
Both Buyer and Seller Real Estate Leads
  Types of Legal and Accounting Leads Interested in:
Individual Legal
Business Legal
Dui
Criminal
Divorce
Bankruptcy
Individual Accounting
Business Accounting
  Territory and Business Information:
There are two ways to define your territory. The first, and best, way is by a central zip code, usually your office, and a radius around that zip code that you are capable of servicing. We suggest taking a radius that will support at least 250,000 people to guarantee that you will get enough leads.
 Center Zip Code: Radius:
The second way is to describe the territory in the box below.
 Number of years in Business: 
 
 
(continued from above)
And by posting five-year revenue growth of 11,107 percent through 2005, MostChoice.com is the top-ranked company on the Deloitte Technology Fast 50, identified by Deloitte & Touche LLP as the fastest-growing technology companies with headquarters in Georgia.

As a group, the Tech 50 companies reflect the strong comeback of the technology sector since the dot.com disaster that followed the stock market collapse in 2000.

These companies "have shown the strength, vision and tenacity to succeed in today's very competitive technology environment," said Andy Harrs, Southeast regional manager for Deloitte's technology, media and telecommunications practice.

Although tech stocks got off to a weak start this year, the tech-weighted Nasdaq composite index has moved well ahead of the blue chips in the current rally that started from the market's midsummer lows.

"The technology market continues to perform well, and innovation is driving the development of new companies in this sector," said Harr. "These are companies with a lot of potential."

The Tech 50 also reflect what Farr called a "huge blurring" of traditional boundaries between technology, media and telecommunications —- the result of a "convergence" of multiple disciplines within the same company.

"People are having to consider new revenue models, and new kinds of clients as part of the new challenges they are dealing with on a daily basis," said Harr.

Thirty-one of the Tech 50 companies are publicly traded, six with market values (share price times shares outstanding) of $1 billion or better: Arris Group, CheckFree, ChoicePoint, Equifax, Immucor and Per-Se Technologies. Several of the public companies, including Per-Se Technologies, have been acquired or are in the process of merging.

Different businesses

These companies are varied in what they do. Software is the single biggest category, with 18 companies, followed by Internet and communications/networking with seven each. Five companies are in one or another facet of the computer business: networking, services, equipment and hardware. Others range from biotechnology, medical equipment, broadband and cable, media and business services.

To be considered for the Deloitte list, the Georgia-based companies had to have operating revenue of at least $50,000 in 2001 and at least $5 million in 2005.

Privately owned MostChoice.com is what CEO Fleischmann calls "a pure Internet company."

The company, which Fleischmann founded with partner and Chairman Michael Levy in 1999, did not experience its five-year, 11,000-plus percent revenue growth easily at first, Fleischmann explained. A flawed business model was an initial handicap, as were the 2001 recession and the evaporation of the venture capital needed to fund growth.

The company eventually got its Internet act together and earned a place on various "top" and "fast-growth" lists in addition to the Deloitte Fast 50. MostChoice.com ranked 80th on this year's Inc. 500 list of the fastest-growing U.S. small companies.

In partnership with the Google and Yahoo search engines, MostChoice.com in effect brings the consumer who needs an insurance policy to the attention of an insurance agent in MostChoice.com's agent network. The agent takes this "lead" and contacts the consumer with information related to specific needs.

The better the lead, of course, the more likely the agent-customer contact will pay off.

Poor Shelly Levene's problem was that he worked for a broker (in his case, real estate) who only gave him bad leads, while others got better ones.

The insight that quality business leads could be handled via the Internet is what led Fleischmann into the business to begin with, although at the time that decision was what he calls the biggest gamble of his career.

"I left Autotrader.com and was headed for ApartmentGuide.com in late 1999, the go-go era, in my early 30s," Fleischmann explains. "Instead of joining ApartmentGuide, I joined Mike Levy, who had a Web site. We realized early that insurance and other transactions were going off the Internet." Levy has concentrated on the technical side of the business and Fleischmann the marketing and operating side.

Early kinks worked out

Once the kinks were worked out of the early business model, the company went national in marketing in 2002 and watched revenue double in two months, double again in three months and ultimately grow eight-fold in one year, said Fleischmann.

One of the bumps in the road for MostChoice.com —- and other Internet companies —- has been "click fraud," a scam in which phony Internet operators take advantage of the pay-by-the-click system to steal from legitimate companies such as MostChoice.com.

Fleischmann and MostChoice.com engaged in behind-the-scenes work over the past three years to identify and correct click fraud, which BusinessWeek magazine spotlighted in a cover story based on MostChoice.com's experience.

Looking ahead, can investors look forward to a MostChoice.com stock offering anytime soon?

Not likely, says Fleischmann. "We're in a hot sector. We don't need to go public," he says.

TOP 10 OF THE DELOITTE TECHNOLOGY FAST 50
Company Location Ownership Sector Growth rate
1. MostChoice.com Atlanta Private Internet 11,107%
2. Cbeyond Atlanta Public Comm./Networking 10,956%
3. Greenway Medical Technologies Carrollton Private Software 7,379%
4. SPI Dynamics Atlanta Private Software 2,789%
5. Agentek Alpharetta Private Software 2,228%
6. SecureWorks Atlanta Private Comm./networking 1,548%
7. TurboChef Atlanta Public Diversified machinery 1,518%
8. Procuri Atlanta Private Software 1,062%
9. KnowledgeStorm Alpharetta Private Internet 832%
10. Harbor Payments Atlanta Private Software 712%
Source: Deloitte & Touche LLP
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© 2005 MostChoice